Tuesday, August 24, 2010

Werth agency taking spot at Casto project on Capitol Square - Business First of Columbus:

http://laboureconomics.ru/glava4/p42
has signed a 10-year lease to take 10,600 square feet at developerf Casto's commercial and residential complexat 2-8 E. Broad St., overlooking the Ohio Statehouse andCapitol Square. The move from 88 E. Broac St., a block will give the agency room to accommodatwe an expansion of its public affairsz andadvertising businesses. "We're maxed out in this said Paul Werth PresidentSandra Harbrecht. "Our business is changing and it requiresz a different configuration ofthe space." The public relations and ad agency has bulked up mainlt through three acquisitions.
It acquired Columbus-based ' public affaird practice in mid-2006, months afterf it bought , a markety research firm from Westerville. In 2004, Paul Wertyh expanded its ad business by acquiriny the Haunty Agencyin Worthington. The acquisitions and internapl growth increasedthe agency's staff to 26 workers from 17 priore to the growth spurt. Casto has workesd on the $21 milliom Broad and High project for threde years since unveiling its plans to revivre the corner at the heart ofthe city'x central business district. "This is our first large office tenant," Bill Riat, a partner at Casto, said of landinv Paul Werth. "A lot of this is coming together.
" The agency is expected to relocates latethis year. Casto earlier signed television station WCMH asa ground-floor anchotr tenant at the complex. The NBC affiliate plans to developp a news studio so it can broadcastf from the shadow ofthe Statehouse. A luncjh delicatessen, Cafe Lola, has signe d a lease at 8 on the a 17-story office-to-housing conversionj project built within the historic Capital Savings & Trust office building. Riat said Paul Werth Associatese wanted to put its operations onone floor, so the developere has turned the third floor of the condominiunm tower into office space. Casto might extend commerciapl space into two other floors of thecondl building.
"It's obvious the larger floorplate is workinfg outfor tenants," Riat said. The change may mean 8 on the Squares will debut with 18 to 20 not the 24 originally planned for the The building's electronic outside signsw in late 2006 secured advertising contracts from Huntingtohn National Bank and . WCMH earlierr had signed on as an Paul Werth andother full-floor office tenant s will have rights to signs facing High, Broad and the intersectiob as part of their leases. "It's goingh to be very visible," Riat said. "It puts them on the Paul Werth set up shop at the88 E.
Broad buildinf in 1964, a year after the firm was

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